To support the launch of the new premium rental fleet for Hertz, I was briefed to create a campaign identity for the ‘British Collection.’ Acting as both Art Director and Designer; I created the collections logo, which was made into a neon sign for the...

World Ocean were looking to update their branding and consolidate the Initiative and Summit into one recognisable brand mark - while standing out from their competitors.   The natural hues and gradients within the ocean brings a beautiful opportunity to use a turquoise brand palette. Starting...

I was asked to create a Lookbook to help sell the concept of ‘Maximalism’ to a client during a pitching process. In a small team we explored font, imagery, layout and paper stock to create a small run of books to be shared during the...